Martin Paul Fritze
Martin Paul Fritze
Bekræftet mail på wiso.uni-koeln.de - Startside
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Methodological research on partial least squares structural equation modeling (PLS-SEM)
GF Khan, M Sarstedt, WL Shiau, JF Hair, CM Ringle, MP Fritze
Internet Research, 2019
302019
Digital transformation and possession attachment: examining the endowment effect for consumers’ relationships with hedonic and utilitarian digital service technologies
MP Fritze, AB Eisingerich, M Benkenstein
Electronic Commerce Research 19 (2), 311-337, 2019
92019
Hook vs. hope: How to enhance customer engagement through gamification
AB Eisingerich, A Marchand, MP Fritze, L Dong
International Journal of Research in Marketing 36 (4), 2019
72019
From Goods to Services Consumption: A Social Network Analysis on Sharing Economy and Servitization Research
MP Fritze, F Urmetzer, GF Khan, M Sarstedt, A Neely, T Schäfers
Journal of Service Management Research 1 (3), 3-16, 2018
72018
Teilen digital
G Scholl, M Gossen, B Holzhauer, C Henseling, MP Fritze
Verbreitung, Zielgruppen und Potenziale des Peer-to-Peer Sharing in …, 2017
42017
Access-based services as substitutes for material possessions: the role of psychological ownership
MP Fritze, A Marchand, AB Eisingerich, M Benkenstein
Journal of Service Research, 1094670520907691, 2020
32020
Like a rolling stone? Investigating consumption values and the spillover effect of peer-to-peer sharing
MP Fritze
International Journal of Business Environment 9 (4), 324-355, 2017
22017
Luxury Services
J Wirtz, J Holmqvist, MP Fritze
2020
“F* ck off Google”: protest against Google Campus Berlin
MP Fritze, GM Gänser-Stickler, S Türk, Y Zhao
The CASE Journal, 2019
2019
Servitization–The Holy Grail? Considering The Strategic Dark Sides of Servitization
MP Fritze, FT Urmetzer, M Leyer, A Neely
2018 SERVSIG Conference Proceedings, 468-471, 2018
2018
Sharing Economy and Dematerialization: Essays on the Role of Ownership for Consumer Behavior and Business Models in Service Contexts
MP Fritze
Universität Rostock, Germany (University of Rostock), 2017
2017
Encouraging Customer Engagement in the Digital Space: Communal Relationships Beat Empowerment
MP Fritze, A Eisingerich
Liebe Teilnehmerinnen und Teilnehmer, herzlich willkommen zur 6. Rostocker …, 0
Integrated Reporting - Broadening Business Communication: The Future of Accounting Information, Corporate Reporting and Assurance
MP Fritze
Scholaris eJournal of Accounting and Finance 3 (1), 41-54, 0
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Artikler 1–13