Determinants of technological innovation success and failure: Does marketing innovation matter? I D'Attoma, M Ieva Industrial marketing management 91, 64-81, 2020 | 87 | 2020 |
Online versus offline promotional communication: evaluating the effect of medium on customer response M Ieva, C Ziliani, JC Gázquez-Abad, I D'attoma Journal of Advertising Research 58 (3), 338-348, 2018 | 25 | 2018 |
The role of marketing strategies in achieving the environmental benefits of innovation I D'Attoma, M Ieva Journal of Cleaner Production 342, 130957, 2022 | 22 | 2022 |
A new data mining approach to estimate causal effects of policy interventions F Camillo, I D’Attoma Expert Systems with Applications 37 (1), 171-181, 2010 | 19 | 2010 |
Offshoring and firm performance: evidence from the Italian manufacturing industry I D'Attoma, S Pacei Review of Development Economics 18 (1), 29-44, 2014 | 13 | 2014 |
A promising new approach to eliminating selection bias LR Peck, F Camillo, I D’Attoma Canadian Journal of Program Evaluation 24 (2), 31-56, 2009 | 13 | 2009 |
A multivariate strategy to measure and test global imbalance in observational studies I D’Attoma, F Camillo Expert Systems with Applications 38 (4), 3451-3460, 2011 | 12 | 2011 |
A new strategy for reducing selection bias in nonexperimental evaluations, and the case of how public assistance receipt affects charitable giving LR Peck, I D'Attoma, F Camillo, C Guo Policy Studies Journal 40 (4), 601-625, 2012 | 11 | 2012 |
Evaluating the effects of product innovation on the performance of European firms by using the generalised propensity score I D’Attoma, S Pacei German Economic Review 19 (1), 94-112, 2018 | 9 | 2018 |
Retail promotional communication: The comparative effectiveness of print versus online C Ziliani, M Ieva, JC Gázquez-Abad, I D’Attoma Exploring Omnichannel Retailing: Common Expectations and Diverse Realities …, 2019 | 7 | 2019 |
% GI: A SAS Macro for Measuring and Testing Global Imbalance of Covariates within Subgroups F Camillo, I D'Attoma Journal of Statistical Software 51, 1-19, 2012 | 7 | 2012 |
I read, therefore I buy? Analyzing the impact of flyer distribution and readership on purchase behaviour M Ieva, C Ziliani, JC Gázquez-Abad, I D'Attoma Journal of Retailing and Consumer Services 64, 102725, 2022 | 4 | 2022 |
A comparison of bias reduction methods: clustering versus Propensity score Subclassification and Weighting I D'Attoma, F Camillo, MH Clark The Journal of Experimental Education 87 (1), 33-54, 2019 | 4 | 2019 |
Tackling the Problem of Self Selection in the Integration of Different Data Collection Techniques. F Camillo, I D'Attoma | 4 | 2011 |
Do Innovation and offshoring make a difference? an empirical exploration of the effects on the performance of european firms P Calia, I D'Attoma, S Pacei International Business Research 9 (7), 98-115, 2016 | 3 | 2016 |
A partial dependence factorial analysis to deal with selection bias in observational studis I D’Attoma alma, 2009 | 3 | 2009 |
Multidimensional poverty: an analysis of definitions, measurement tools, applications and their evolution over time through a systematic review of the literature up to 2019 I D’Attoma, M Matteucci Quality & Quantity, 1-43, 2023 | 2 | 2023 |
Drivers of cooperative innovation between business and science: the case of Germany I D'attoma, S Pacei, G Tassinari International Journal of Business Innovation and Research 26 (2), 163-193, 2021 | 2 | 2021 |
An optimal cluster-based approach for Subgroup Analysis using Information Complexity Criterion I D’Attoma, C Liberati International Journal of Business Intelligence and Data Mining 6 (4), 402-425, 2011 | 2 | 2011 |
A SAS® Macro for measuring and testing global balance of categorical covariates F Camillo, I D'Attoma | 2 | 2010 |