| Product architecture assessment: a tool to link product, process, and supply chain design decisions SK Fixson Journal of operations management 23 (3-4), 345-369, 2005 | 722 | 2005 |
| Adopting design thinking in novice multidisciplinary teams: The application and limits of design methods and reflexive practices VP Seidel, SK Fixson Journal of Product Innovation Management 30, 19-33, 2013 | 584 | 2013 |
| The power of integrality: Linkages between product architecture, innovation, and industry structure SK Fixson, JK Park Research Policy 37 (8), 1296-1316, 2008 | 395 | 2008 |
| The transformation of the innovation process: How digital tools are changing work, collaboration, and organizations in new product development TJ Marion, SK Fixson Journal of Product Innovation Management 38 (1), 192-215, 2021 | 289 | 2021 |
| Modularity as a strategy for supply chain coordination: the case of US auto YK Ro, JK Liker, SK Fixson IEEE Transactions on Engineering Management 54 (1), 172-189, 2007 | 277 | 2007 |
| Modularity and commonality research: past developments and future opportunities SK Fixson Concurrent Engineering 15 (2), 85-111, 2007 | 276 | 2007 |
| Make–buy decisions in the auto industry: new perspectives on the role of the supplier as an innovator F Veloso, S Fixson Technological Forecasting and Social Change 67 (2-3), 239-257, 2001 | 120 | 2001 |
| Evolving models of supplier involvement in design: The deterioration of the Japanese model in US auto YK Ro, JK Liker, SK Fixson IEEE Transactions on Engineering Management 55 (2), 359-377, 2008 | 95 | 2008 |
| Modularisation and outsourcing: who drives whom? A study of generational sequences in the US automotive cockpit industry SK Fixson, Y Ro, JK Liker International Journal of Automotive Technology and Management 5 (2), 166-183, 2005 | 87 | 2005 |
| Does Applying Design Thinking Result in Better New Product Concepts than a Traditional Innovation Approach? An Experimental Comparison Study M Meinel, E Tobias T., CV Baccarella, SK Fixson, KI Voigt European Management Journal 38, 661-671, 2020 | 86 | 2020 |
| Teaching innovation through interdisciplinary courses and programmes in product design and development: An analysis at 16 US schools SK Fixson Creativity and innovation management 18 (3), 199-208, 2009 | 84 | 2009 |
| Back‐loading: A potential side effect of employing digital design tools in new product development SK Fixson, TJ Marion Journal of Product innovation management 29, 140-156, 2012 | 77 | 2012 |
| Assessing product architecture costing: product life cycles, allocation rules, and cost models SK Fixson International Design Engineering Technical Conferences and Computers and …, 2004 | 71 | 2004 |
| A roadmap for product architecture costing SK Fixson Product platform and product family design: Methods and applications, 305-334, 2006 | 51 | 2006 |
| Making design thinking work: Adapting an innovation approach to fit a large technology-driven firm SB Mahmoud-Jouini, SK Fixson, D Boulet Research-Technology Management 62 (5), 50-58, 2019 | 50 | 2019 |
| The problem with digital design T Marion, S Fixson, MH Meyer MIT Sloan Management Review, 2012 | 38 | 2012 |
| Learning emergent strategies through design thinking SK Fixson, J Rao Design Management Review 25 (1), 46-53, 2014 | 36 | 2014 |
| Technological uncertainty and firm boundaries: The moderating effect of knowledge modularity SK Fixson, D Khachatryan, W Lee IEEE Transactions on Engineering Management 64 (1), 16-28, 2017 | 35 | 2017 |
| Innovating how to learn design thinking, making, and innovation: Incorporating multiple modes in teaching the innovation process VP Seidel, TJ Marion, SK Fixson INFORMS Transactions on Education 20 (2), 73-84, 2020 | 34 | 2020 |
| The innovation navigator: Transforming your organization in the era of digital design and collaborative culture TJ Marion, SK Fixson University of Toronto Press, 2018 | 28 | 2018 |
