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Professor Demetris Vrontis
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The Internet of Things: Building a knowledge management system for open innovation and knowledge management capacity
G Santoro, D Vrontis, A Thrassou, L Dezi
Technological forecasting and social change 136, 347-354, 2018
8832018
Social media influencer marketing: A systematic review, integrative framework and future research agenda
D Vrontis, A Makrides, M Christofi, A Thrassou
International Journal of Consumer Studies 45 (4), 617-644, 2021
6662021
Artificial intelligence, robotics, advanced technologies and human resource management: a systematic review
D Vrontis, M Christofi, V Pereira, S Tarba, A Makrides, E Trichina
The international journal of human resource management 33 (6), 1237-1266, 2022
5842022
Brand emotional connection and loyalty
SMC Loureiro, HR Kaufmann, D Vrontis
Journal of Brand Management 20 (1), 13-27, 2012
4452012
Ambidexterity, external knowledge and performance in knowledge-intensive firms
D Vrontis, A Thrassou, G Santoro, A Papa
The Journal of Technology Transfer 42, 374-388, 2017
3672017
An integrative framework of stakeholder engagement for innovation management and entrepreneurship development
E Leonidou, M Christofi, D Vrontis, A Thrassou
Journal of Business Research 119, 245-258, 2020
3602020
Building corporate branding through internal marketing: the case of the UK retail bank industry
D Vrontis, I Papasolomou
Journal of product & brand management 15 (1), 37-47, 2006
3602006
R&D internationalization and innovation: A systematic review, integrative framework and future research directions
D Vrontis, M Christofi
Journal of Business Research 128, 812-823, 2021
3552021
International marketing adaptation versus standardisation of multinational companies
D Vrontis, A Thrassou, I Lamprianou
International Marketing Review, 2009
3402009
A contemporary higher education student-choice model for developed countries
D Vrontis, A Thrassou, Y Melanthiou
Journal of Business Research 60 (9), 979-989, 2007
3312007
Tradition and innovation in Italian wine family businesses
D Vrontis, S Bresciani, E Giacosa
British Food Journal 118 (8), 1883-1897, 2016
2692016
Cause-related marketing: Building the corporate image while supporting worthwhile causes
M Demetriou, I Papasolomou, D Vrontis
Journal of Brand Management 17, 266-278, 2010
2322010
Strategic agility in international business: A conceptual framework for “agile” multinationals
R Shams, D Vrontis, Z Belyaeva, A Ferraris, MR Czinkota
Journal of International Management 27 (1), 100737, 2021
2312021
Using internal marketing to ignite the corporate brand: The case of the UK retail bank industry
I Papasolomou, D Vrontis
Journal of Brand Management 14 (1), 177-195, 2006
2192006
Integrating adaptation and standardisation in international marketing: the AdaptStand modelling process
D Vrontis
Journal of Marketing Management 19 (3-4), 283-305, 2003
1962003
The effect of digital technologies adoption in healthcare industry: a case based analysis
E Laurenza, M Quintano, F Schiavone, D Vrontis
Business process management journal 24 (5), 1124-1144, 2018
1902018
Marketing research on mergers and acquisitions: a systematic review and future directions
M Christofi, E Leonidou, D Vrontis
International Marketing Review 34 (5), 629-651, 2017
1802017
Does remote work flexibility enhance organization performance? Moderating role of organization policy and top management support
S Chatterjee, R Chaudhuri, D Vrontis
Journal of Business Research 139, 1501-1512, 2022
1772022
Augmented reality in the tourism industry: A multi-stakeholder analysis of museums
F Serravalle, A Ferraris, D Vrontis, A Thrassou, M Christofi
Tourism Management Perspectives 32, 100549, 2019
1732019
A systematic literature review on the impact of artificial intelligence on workplace outcomes: A multi-process perspective
V Pereira, E Hadjielias, M Christofi, D Vrontis
Human Resource Management Review 33 (1), 100857, 2023
1642023
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Artikler 1–20