| Robot cleaners in tourism venues: The importance of robot-environment fit on consumer evaluation of venue cleanliness C Hoang, HA Tran Tourism Management 93, 104611, 2022 | 11 | 2022 |
| Using different advertising humor appeals to generate firm-level warmth and competence impressions C Hoang, K Knöferle, L Warlop International Journal of Research in Marketing 40 (4), 741-759, 2023 | 5 | 2023 |
| The facilitating effect of physiological self‐tracking on organ donation C Hoang, S Ng Journal of Consumer Psychology 33 (2), 394-402, 2023 | 2 | 2023 |
| The smart joker: Resolving incongruous humor in advertising triggers impressions of competent advertisers C Hoang, K Knoferle, L Warlop Maggie Geuens Mario Pandelaere Michel Tuan Pham Iris Vermeir, 185, 2018 | 2 | 2018 |
| Promoting organ donation through philanthropic partnerships C Hoang Psychology & Marketing, 2024 | | 2024 |
| The Facilitating Effect of Physiological Self-Tracking on Organ Donation C Hoang, S Ng ACR North American Advances, 2021 | | 2021 |
| How Different Types of Humor in Advertising Shape Impressions of Firms’ Competence and Warmth C Hoang, K Knoferle, L Warlop ACR North American Advances, 2020 | | 2020 |
| Resolving Humorous Incongruity in Advertising Facilitates Impressions of Firm Competence C Hoang, K Knoferle, L Warlop ACR North American Advances, 2018 | | 2018 |
| Consumers’ Attribution of Mind to Possessions As an Impediment to Sharing C Hoang, K Knoferle, L Warlop ACR North American Advances, 2018 | | 2018 |
| 5-D: Does Humor in Advertising Trigger Competence and Warmth Inferences About Advertisers? C Hoang, L Warlop, K Knoferle ACR North American Advances, 2017 | | 2017 |
