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Co-authors
- Gerard PrendergastProfessor of Marketing, Hong Kong Baptist UniversityVerified email at hkbu.edu.hk
- Tino Bech-LarsenProfessor, Aarhus UniversityVerified email at asb.dk
- Alice GrønhøjAssociate professor of consumer behaviour, School of Business and Social Sciences, Aarhus UniversityVerified email at mgmt.au.dk
- Carrie La FerleProfessor, Southern Methodist UniversityVerified email at smu.edu
- Jami FullertonProfessor of Strategic Communications at Oklahoma State UniversityVerified email at okstate.edu
- Doreen D. WuThe Hong Kong Polytechnic UniversityVerified email at connect.polyu.hk
- Hye-Jin PaekDepartment of Advertising & Public Relations, Hanyang University, South KoreaVerified email at hanyang.ac.kr
- Glen T. CameronProfessor, Missouri School of JournalismVerified email at missouri.edu
- H. ZhangUniversity of AntwerpVerified email at ams.ac.be
- 'Chris' Fei ShenDepartment of Media and Communication, City University of Hong KongVerified email at cityu.edu.hk