| Reexamining health messages in the digital age: a fresh look at source credibility effects I Kareklas, DD Muehling, TJ Weber Journal of advertising 44 (2), 88-104, 2015 | 209 | 2015 |
| Political Polarization: Challenges, Opportunities, and Hope for Consumer Welfare, Marketers, and Public Policy TJ Weber, C Hydock, W Ding, M Gardner, P Jacob, N Mandel, DE Sprott, ... Journal of Public Policy & Marketing 40 (2), 184-205, 2021 | 111 | 2021 |
| The consumer response to corporate political advocacy: A review and future directions C Hydock, N Paharia, TJ Weber Customer needs and solutions 6, 76-83, 2019 | 103 | 2019 |
| Differential response to corporate political advocacy and corporate social responsibility: Implications for political polarization and radicalization TJ Weber, J Joireman, DE Sprott, C Hydock Journal of Public Policy & Marketing 42 (1), 74-93, 2023 | 56 | 2023 |
| The impact of review valence and awareness of deceptive practices on consumers’ responses to online product ratings and reviews I Karabas, I Kareklas, TJ Weber, DD Muehling Journal of Marketing Communications 27 (7), 685-715, 2021 | 39 | 2021 |
| How unsponsored, online user-generated content impacts consumer attitudes and intentions toward vaccinations TJ Weber, DD Muehling, I Kareklas Journal of Marketing Communications 27 (4), 389-414, 2021 | 26 | 2021 |
| Addressing global warming denialism: The efficacy of mechanism-based explanations in changing global warming beliefs JD Rotman, TJ Weber, AW Perkins Public Opinion Quarterly 84 (1), 74-103, 2020 | 17 | 2020 |
| The influence of client corporate social responsibility performance information on auditor judgments LE Hickman, JM Cote, D Sanders, TJ Weber Accounting and the Public Interest 20 (1), 1-27, 2020 | 9 | 2020 |
| Choosing a Mode of Political Marketing Strategy: Voter or Brand Identity Orientation TJ Weber Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016 | 4 | 2016 |
| Immigration, Abortion, and Gay Marriage–Oh My! TJ Weber, C Hydock, J Joireman, D Sprott ACR North American Advances, 2018 | 1 | 2018 |
| Indicating Consumer Benefits Increases Willingness to Pay for Genetically Modified Foods Even Among the Close-Minded and Overconfident GA Wilson, G Pennycook, TJ Weber Journal of International Food & Agribusiness Marketing, 1-18, 2024 | | 2024 |
| Politicized Purchasing: The Role of Political Orientation in Consumer Behavior TJ Weber Washington State University, 2017 | | 2017 |
| SUSPICIOUSLY POSITIVE: CONSUMER REACTIONS TO EXCEEDINGLY POSITIVE REVIEWS I Karabas, I Kareklas, D Muehling, TJ Weber American Academy of Advertising. Conference. Proceedings (Online), 140, 2017 | | 2017 |
| Politicized Purchasing: Consumer Responses to Divisive Corporate Political Activity TJ Weber, J Joireman, D Sprott Advances in Consumer Research 44, 675-676, 2016 | | 2016 |
| CHAPTER SUMMARY TJ Weber, GR Laczniak Persuasion Ethics Today, 115, 2015 | | 2015 |
| Negative Political Advertisements: A Primer From the Academic Literature With an Ethical Marketing Commentary TJ WEBER, GR LACZNIAK Persuasion Ethics Today, 129-148, 2015 | | 2015 |
| POLITICIZED PURCHASING: THE IMPACT OF CORPORATE POLITICAL ACTIVITY ON CONSUMER ATTITUDES AND PURCHASE INTENTIONS TJ Weber, J Joireman, D Sprott ROBERT MITTELSTAEDT DOCTORAL SYMPOSIUM PROCEEDINGS, 153, 2015 | | 2015 |
Darrel MuehlingProfessor of Marketing, Washington State UniversityVerified email at wsu.edu
