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Ann Højbjerg Clarke
Ann Højbjerg Clarke
Professor of B2B marketing and innovation at University of Southern Denmark
Verificeret mail på sam.sdu.dk - Startside
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Citeret af
År
Business to business market segmentation
PV Freytag, AH Clarke
Industrial marketing management 30 (6), 473-486, 2001
2362001
Knowledge sharing in heterogeneous teams through collaboration and cooperation: Exemplified through Public–Private-Innovation partnerships
HA Nissen, MR Evald, AH Clarke
Industrial Marketing Management 43 (3), 473-482, 2014
2102014
Reconsidering outsourcing solutions
PV Freytag, AH Clarke, MR Evald
European Management Journal 30 (2), 99-110, 2012
1252012
B2B market segmentation: A systematic review and research agenda
RM Cortez, AH Clarke, PV Freytag
Journal of Business Research 126, 415-428, 2021
752021
How to define, identify, and measure societal value
A Lindgreen, CA Di Benedetto, AH Clarke, MR Evald, N Bjørn-Andersen, ...
Industrial Marketing Management 97, A1-A13, 2021
542021
How to create a space for stakeholders’ involvement in construction
P Storvang, AH Clarke
Construction Management and Economics 32 (12), 1166-1182, 2014
532014
An intra‐and inter‐organisational perspective on industrial segmentation: a segmentation classification framework
AH Clarke, PV Freytag
European Journal of Marketing 42 (9/10), 1023-1038, 2008
412008
How to collaborate really well with practitioners
CA Di Benedetto, A Lindgreen, M Storgaard, AH Clarke
Industrial Marketing Management 82, 1-8, 2019
382019
Using workshops in business research: A framework to diagnose, plan, facilitate and analyze workshops
P Storvang, B Mortensen, AH Clarke
Collaborative Research design: Working with business for meaningful findings …, 2018
322018
Product development with multiple partners: Strategies and conflicts in networks
KB Munksgaard, AH Clarke, P Storvang, PG Erichsen
Industrial Marketing Management 41 (3), 438-447, 2012
292012
Taxonomy of design thinking facilitation
J Starostka, MR Evald, AH Clarke, PR Hansen
Creativity and Innovation Management 30 (4), 836-844, 2021
272021
Open innovation in public-private partnerships?
KB Munksgaard, MR Evald, AH Clarke, SL Nielsen
Ledelse & Erhvervsøkonomi 77 (2), 41-51, 2012
272012
How to write really good research funding applications
A Lindgreen, CA Di Benedetto, C Verdich, J Vanhamme, V Venkatraman, ...
Industrial Marketing Management 77, 232-239, 2019
252019
Bridging industrial segmentation theory and practice
AH Clarke
Journal of Business-to-business Marketing 16 (4), 343-373, 2009
222009
What is in it for me: firms strategizing for public-private innovation
KB Munksgaard, MR Evald, A Højbjerg Clarke, TM Damgaard
Imp Journal 11 (1), 72-90, 2017
212017
Reviewing cross-field Public Private Innovation literature: Current research themes and future research themes yet to be explored
MR Evald, HA Nissen, AH Clarke, KB Munksgaard
International Public Management Review 15 (2), 32-57, 2014
202014
Understanding change in industry and business models–On the changing role of advertising agencies
PV Freytag, AH Clarke
IMP Conference, Rome, 2012
172012
Combining open innovation with corporate venturing: a case of how to balance incremental and radical innovation
AH Clarke, MR Evald, KB Munksgaard
International Journal of Entrepreneurship and Innovation Management 15 (4 …, 2012
152012
Customer portfolios–challenges of internal and external alignment
A Højbjerg Clarke, PV Freytag, J Zolkiewski
Imp Journal 11 (1), 109-126, 2017
142017
Organizing and strategizing in changing networks: Contributions to theory, methodology and management
PV Freytag, KB Munksgaard, AH Clarke, TM Damgaard
Industrial marketing management 58, 4-10, 2016
142016
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Artikler 1–20