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Citations per year
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Cited by
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Since 2019
Citations
43
43
h-index
3
3
i10-index
1
1
0
22
11
2021
2022
2023
2024
3
6
21
12
Public access
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Co-authors
Jeannette Littlemore
University of Birmingham
Verified email at bham.ac.uk
Paula Pérez-Sobrino
Universidad de La Rioja
Verified email at unirioja.es
David Houghton
University of Leicester
Verified email at leicester.ac.uk
Ben Marder
University of Edinburgh
Verified email at ed.ac.uk
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Samantha Ford
University of Bristol
Business School
Verified email at bristol.ac.uk -
Homepage
social marketing
cognitive linguistics
figurative communication
creativity
Articles
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Cited by
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Year
Unpacking creativity: The power of figurative communication in advertising
PP Sobrino, J Littlemore, S Ford
Cambridge University Press
, 2021
32
2021
Got a Spark with Brook? Engaging Consumers in a Sexual Health Campaign through the Use of Creative (Metaphorical) Double Entendres
S Ford, J Littlemore, D Houghton
Metaphor and Symbol 36 (4), 207-228
, 2021
5
2021
What counts as a multimodal metaphor and metonymy? Evolution of inter-rater reliability across rounds of annotation
PP Sobrino, S Ford
Language and Cognition 15 (4), 786-814
, 2023
4
2023
Exploring the impact of figurative communication and advertising: Reflections on a collaboration between linguistics researchers and a Midlands-based marketing agency
S Ford, J Littlemore
Communicating linguistics, 121-130
, 2023
1
2023
What drives emotion and physiological arousal in adverts?: The critical role of figurative operations
D Houghton, J Littlemore, S Ford, C Harfield, B Marder
Figurativity and human ecology, 181-205
, 2022
1
2022
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