SMEs and marketing: a systematic literature review R Bocconcelli, M Cioppi, F Fortezza, B Francioni, A Pagano, E Savelli, ... International Journal of Management Reviews 20 (2), 227-254, 2018 | 255 | 2018 |
Social media as a resource in SMEs’ sales process R Bocconcelli, M Cioppi, A Pagano Journal of Business & Industrial Marketing 32 (5), 693-709, 2017 | 236 | 2017 |
Is local sourcing out of fashion in the globalization era? Evidence from Italian mechanical industry A Tunisini, R Bocconcelli, A Pagano Industrial Marketing Management 40 (6), 1012-1023, 2011 | 64 | 2011 |
Reconfiguring supplier relationships between local and global: History matters A Tunisini, R Bocconcelli Industrial Marketing Management 38 (6), 671-678, 2009 | 56 | 2009 |
The quantitative journey in a qualitative landscape: developing a data collection model and a quantitative methodology in business network studies E Baraldi, R Bocconcelli Management Decision 39 (7), 564-577, 2001 | 48 | 2001 |
A business network perspective on unconventional entrepreneurship: A case from the cultural sector A Pagano, F Petrucci, R Bocconcelli Journal of Business Research 92, 455-464, 2018 | 47 | 2018 |
Resource interaction and resource integration: Similarities, differences, reflections R Bocconcelli, P Carlborg, D Harrison, N Hasche, K Hedvall, L Huang Industrial Marketing Management 91, 385-396, 2020 | 46 | 2020 |
Toward a multilevel perspective on digital servitization B Struyf, S Galvani, P Matthyssens, R Bocconcelli International Journal of Operations & Production Management 41 (5), 668-693, 2021 | 45 | 2021 |
Interacting with large customers: Resource development in small b2b suppliers R Bocconcelli, F Murmura, A Pagano Industrial Marketing Management 70, 101-112, 2018 | 41 | 2018 |
The dissemination mechanisms of Industry 4.0 knowledge in traditional industrial districts: evidence from Italy A Pagano, E Carloni, S Galvani, R Bocconcelli Competitiveness Review: An International Business Journal 31 (1), 27-53, 2021 | 40 | 2021 |
Aligning marketing and purchasing for new value creation P Matthyssens, R Bocconcelli, A Pagano, L Quintens Industrial Marketing Management 52, 60-73, 2016 | 40 | 2016 |
External interaction as a means of making changes in a company: The role of purchasing in a major turnaround for Ducati R Bocconcelli, H Håkansson The IMP journal 2 (2), 25-37, 2008 | 40 | 2008 |
Network relationships and corporate acquisitions outcomes R Bocconcelli, I Snehota, A Tunisini The IMP Journal 1 (2), 1-55, 2006 | 33 | 2006 |
Resource interaction: Key concepts, relations and representations F Prenkert, K Hedvall, N Hasche, JE Frick, MH Abrahamsen, ... Industrial Marketing Management 105, 48-59, 2022 | 22 | 2022 |
“Made in Italy”: The Italian contribution to the development of business marketing discipline and practices R Bocconcelli, R Grandinetti, A Tunisini Journal of Business-to-Business Marketing 22 (3), 161-196, 2015 | 20 | 2015 |
Resource Interaction in Furniture Networks E Baraldi, R Bocconcelli, A Söderlund Relating Design, Distribution and IT, Nordiske Organisasjonsstudier 3 (4), 2001, 2001 | 20 | 2001 |
La costellazione del mobile nel Pesarese. Un'analisi interpretativa. R Bocconcelli, A Tunisini Piccola Impresa, 83-112, 2001 | 19 | 2001 |
Intra-and inter-organizational tensions of a digital servitization strategy. Evidence from the mechatronic sector in Italy S Galvani, R Bocconcelli Journal of Business & Industrial Marketing 37 (13), 1-18, 2022 | 18 | 2022 |
Medie imprese in sviluppo: gli assetti relazionali nei processi di integrazione post-acquisitiva A Tunisini, R Bocconcelli Piccola Impresa/Small Business, 2013 | 13 | 2013 |
Serial crowdfunding in start-up development: a business network view F Fortezza, A Pagano, R Bocconcelli Journal of Business & Industrial Marketing 36 (13), 250-262, 2021 | 12 | 2021 |