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Ree Chan Ho
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Live streaming meets online shopping in the connected world: interactive social video in online marketplace
RC Ho, KG Rajadurai
Strategies and tools for managing connected consumers, 130-142, 2020
372020
Live streaming meets online shopping in the connected world: interactive social video in online marketplace
RC Ho, KG Rajadurai
Strategies and tools for managing connected consumers, 130-142, 2020
372020
Integrative model for the adoption of tour itineraries from smart travel apps
RC Ho, M Amin, K Ryu, F Ali
Journal of Hospitality and Tourism Technology 12 (2), 372-388, 2021
342021
Chatbot for Online Customer Service: Customer Engagement in the Era of Artificial Intelligence
RC Ho
Impact of Globalization and Advanced Technologies on Online Business Models …, 2021
272021
Sentiment drivers of hotel customers: a hybrid approach using unstructured data from online reviews
RC Ho, MS Withanage, KW Khong
Asia-Pacific journal of business administration 12 (3/4), 237-250, 2020
272020
The impact of social networking functionalities on online shopping: an examination of the web’s relative advantage
R Ho, D Vogel
International Journal of Business Information Systems 16 (1), 25-41, 2014
252014
Social Media Communication and Consumers Decisions: Analysis of the Antecedents for Intended Apps Purchase
RC Ho, S Rezaei
Journal of Relationship Marketing 17 (3), 204-228, 2018
222018
Beyond structural equation modelling in tourism research: Fuzzy Set/qualitative comparative analysis (fs/QCA) and data envelopment analysis (DEA)
N Valaei, S Rezaei, RC Ho, F Okumus
Quantitative Tourism Research in Asia: Current Status and Future Directions …, 2019
212019
Online forum: A platform that affects students' learning
S Premagowrie, VR Kalai, RC Ho
American International Journal of Social Science 3 (7), 107-116, 2014
212014
What drives the adoption of smart travel planning apps? The relationship between experiential consumption and mobile app acceptance
RC Ho, M Amin
KnE Social Sciences, 22–41-22–41, 2019
182019
Conceptualization of an urban travel behavior model to mitigate air pollution for sustainable environmental development in Malaysia
K Jayaraman, NXC Leow, D Asirvatham, HR Chan
Management of Environmental Quality: An International Journal 31 (3), 785-799, 2020
152020
Business students' perspectives on case method coaching for problem-based learning: impacts on student engagement and learning performance in higher education
BL Song, KL Lee, CY Liew, RC Ho, WL Lin
Education+ Training 64 (3), 416-432, 2022
142022
The impact of relationship quality and social support on social media users' selling intention
RC Ho, R Cheng
International Journal of Internet Marketing and Advertising 14 (4), 433-453, 2020
132020
The influence of mobile learning on learner’s absorptive capacity: a case of bring-your-own-device (BYOD) learning environment
RC Ho, HK Chua
Taylor’s 7th Teaching and Learning Conference 2014 Proceedings: Holistic …, 2015
122015
Consumer Socialization Process for the Highly Connected Customers: The Use of Instagram to Gain Product Knowledge
RC Ho, TC Teo
Research Anthology on Social Media Advertising and Building Consumer …, 2022
92022
Impact of Globalization and Advanced Technologies on Online Business Models
RC Ho, A Hou Hong Ng, M Nourallah
IGI Global, 2021
92021
User Acceptance Towards Non-Fungible Token (NFT) as the FinTech for Investment Management in the Metaverse
RC Ho, BL Song
Strategies and Opportunities for Technology in the Metaverse World, 59-77, 2023
72023
Strategies and Tools for Managing Connected Consumers
RC Ho
72020
Immersive live streaming experience in satisfying the learners’ need for self-directed learning
RC Ho, BL Song
Interactive Technology and Smart Education 19 (2), 145-160, 2022
62022
E-waste-word of mouth (EW-WOM) generation: a fuzzy set qualitative comparative analysis (fs/QCA)
S Rezaei, RC Ho
Online Information Review 45 (7), 1341-1361, 2021
62021
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