Andreea I. Bujac
Andreea I. Bujac
Assistant Professor of International Marketing, Aalborg University
Verified email at business.aau.dk - Homepage
Title
Cited by
Cited by
Year
Two decades of global mindset research: Approaches and issues
AI Bujac, JE Kuada
Global Mindsets, 2016
42016
Country-of-origin effect and consumer brand perception: A developed and emerging market perspective
A Iacob
Aalborg Universitetsforlag, 2014
22014
Country-of-origin effect and consumer brand perception: A developed and emerging market perspective
A Iacob
Aalborg Universitetsforlag, 2014
22014
Relationships between Brand Perception, Ideology and Consumer Ethnocentrism in Post-Communist Romania
A Bujac, J Kuada, L Lawson
Journal of Euromarketing 23 (1&2), 85-110, 2014
2*2014
Marketing Solar Energy in Ghana: A Relational Perspective
J Kuada, E Mensah, AI Bujac, JS Bentzen
Exploring the Dynamics of Consumerism in Developing Nations, 301-320, 2019
12019
Understanding Consumer Buying Behavior in Africa
JE Kuada, AI Bujac
Marketing Management in Africa, 207-223, 2018
12018
Country-of-origin effect and consumer brand perception
A Bujac
12014
PBL Inter-Disciplinary and Inter-Institutional Project
A Bujac, R Turcan
2019
ETHNOCENTRISM AND BUYING BEHAVIOUR OF DANISH CONSUMERS
AI Bujac, JE Kuada, MB Thomsen
European Journal of Marketing, 2019
2019
Country-of-Origin Effect and Consumer Ethnocentrism: The Brand Perception of Romanian Consumers of a Danish Beer Brand
AI Bujac, LG Lawson
Exploring the Dynamics of Consumerism in Developing Nations, 53-75, 2019
2019
THE IMPACT OF DEMOGRAPHIC CHARACTERISTICS ON CONSUMER ETHNOCENTRISM AND BRAND PERCEPTION IN ROMANIA
AI Bujac
Journal of Consumer Marketing, 2019
2019
Consumer Ethnocentrism and e-Commerce: A Study of Danish Online Consumers and their Ethnocentric Tendencies
AI Bujac
7th Aalborg Conference on International Business, 2018
2018
Country-of-origin effect and industrial buyer behavior: A systematic literature review
AI Bujac, P Servais
Journal of Business and Industrial Marketing, 2018
2018
FDI-Economic Growth Nexus: A Literature review
AI Bujac, EC Cretu
2017
Online Consumer Ethnocentrism of Danish Consumers
AI Bujac
2017
Two Decades of Global Mindset Research
AI Bujac, J Kuada
Global Mindsets: Exploration and Perspectives, 8, 2016
2016
Country of origin effects on consumer brand perception of familiar vs. unfamiliar brands of technological complex products in a developed market setting.
A Bujac, J Sørensen
Perspectives on International Business: Theories and Practice., 277-301, 2016
2016
Country of origin effect on brand perception : A systematic review of the literature from the last two decades (1993-2013)
AI Bujac
Perspectives on International Business: Theories and Practice., 221-277, 2016
2016
Country-of-origin effect and consumer brand perception : A developed and emerging market perspective
A Bujac
Aalborg University, 2014
2014
The Palgrave Handbook of Authentic Leadership: Opening the ‘Black Box’
R Turcan, J Reilly, KM Jørgensen, Y Taran, A Bujac
Palgrave Macmillan, 0
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Articles 1–20